Yoga and Tourism : An overview
21st century is the scenario of sharp and quick minds & this bizarre part of our body works as a machine but being a formation of muscles and cells it gets tired.
Chasing Targets, completing projects, meeting clients, attending seminars and board meetings, sticking with office hours, being totally dependent on our files and devices and barely even taking a minute or two out looking for solitude.
We all feel the need of a break & wait for the the weekend from the Monday evening at office or plan a one week vacation with friends & collegues at some hill stations or beach to get ourselves at rest as travelling has always been a medicine to the soul, and it's a kind of medicine that everyone can take without being actually sick.
in addition to make that vacation more meaningful and quite healthier people came up with idea of performing yoga and asanas in order to achieve more energy, awakening and peace as yoga is best lifestyle for the beautification of mind body and soul.
what is yoga in simple words ?
To start our day and perform certain functions of daily life we all need to awake ourselves and get off the bed, in the very same to start "living" the life in a right way we need to unveil our Inner self and awake the soul inside us to perform for the ultimate aim of life.
Yoga and Wellness in India:
While in western countries people think of yoga as an efficient way to lose fat and get good respiratory system, In India it goes beyond that because yoga is actually more than what Americans and Europeans think of it. Instead of a exercise it is a lifestyle in India from the ancient times. Mountain caves in Heart of Himalayas, Rishikesh and Varanasi, Mysore and Pune and places like kovalam are the proof that this lifestyle of physical, psychological and Spiritual activities was discovered years back in order to polish up body, mind and soul respectively.
Even now at the time of "Kumbh Mela" when places Nasik, Haridwar and Allahabad encounters a huge no. of yogis from different 'Akhadas'.
Yogis remain one of the most sensational attraction for Mass Tourist.
How Tourism & yoga came together ?
American students westerners who wanted to seek wisdom through spiritual and meditation practices flied to India and joined yoga schools in places like kovalam and Rishikesh.
They come for learning yoga and spend most of their times shopping and wandering after the session. Natives and youth working in corporates away from hometown also showed interest in yoga in cities like Hyderabad, Mumbai, Gurugram and Banglore. A one hour yoga class with meditation and healthy breakfast is what every employee prefers to afford to keep himself healthy and calm.
Potential of wellness tourism industry:
Year by year this no. is increasing and credit for which goes to govt. who pushed the culture and represented on a global level for the second time after Swami Vivekananda. There are hundreds of places in India with thousands of nouvelle itineraries that ensures the tourist a mindblowing and unforgettable wellness experience. It is easy to forecast that for the next five to eight year India is going to one the most favourable wellness destination in world for the global tourist.
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